Search Results
Showing Item 2 of 5
Predictably irrational : the hidden forces that shape our decisions / Dan Ariely.
Add to basket
Permalink
Disable Highlighting
E-book
(©2009.)
Description:
1 online resource (xxxii, 368 pages)
Publisher:
Pymble, NSW ;
HarperCollins e-books,
©2009.
Electronic resources
View other formats and editions
- ISBN: 9780061958724 (electronic bk. ;
- ISBN: 0061958727 (electronic bk. ;
- Edition: Rev. and expanded ed.
| General Note: | B002C949KE (Amazon Standard Identification Number (ASIN)). |
| Bibliography, etc.: | Includes bibliographical references and index. |
| Contents: | Introduction : How an injury led me to irrationality and to the research described here -- ch. 1. ... Read More |
| Summary: | An evaluation of the sources of illogical decisions explores the reasons why irrational thought ... Read More |
| Source of Description: | Print version record. |
| Subject: |
Decision making.
Economics > Psychological aspects. Consumer behavior. |
| Genre: |
Electronic books. |
Citation:
Ariely, Dan.
"Predictably irrational : the hidden forces that shape our decisions."
Pymble, NSW ;
HarperCollins e-books,
©2009.
Search Results
Showing Item 2 of 5