Predictably irrational : the hidden forces that shape our decisions / Dan Ariely.
Description: xxxii, 368 p. ; 23 cm.
Publisher: New York, N.Y. : Harper, c2009.
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- ISBN: 9780061854545 (hardcover)
- ISBN: 0061854549 (hardcover)
- Edition: Rev. and expanded ed.
"Originally published in 2008, in a different format, by HarperCollins Publishers."--T.p. verso.
Includes bibliographical references (p. -353) and index.
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|Alternate Title:|| Predictably rational
Citation: Ariely, Dan. "Predictably irrational : the hidden forces that shape our decisions." New York, N.Y. : Harper, 2009.